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Hannah Severin is a Senior Analytics Manager at Selfridges, with previous experience as a Senior Insight Analyst at Mezzo Labs and Online Analyst at TOPSHOP TOPMAN. Prior to that, Hannah worked as a Senior Analyst at Arcadia Group Ltd. Hannah holds a Bachelor of Science (BSc) in Economics from the University of London and a degree in English Language & Linguistics from the University of Kent. Hannah is skilled in using analytics platforms, A/B testing, and optimizing stocks to drive insights and innovation in their roles. In addition, Hannah has experience in team leadership and operational/administrative tasks.