ÂÜÀòÂÒÂ×

Lyn Machacek is an experienced digital marketing and CRM professional currently supporting multiple brands at Self Esteem Brands, LLC since May 2021. With a background as an Executive Consultant for Rodan + Fields since February 2017, Lyn has also held roles such as Advertising Consultant at Lakes Marketing Group and Product Consultant/Manager at UnitedHealthcare, managing wellness product portfolios. Previous experiences include account management at Connexions Loyalty, where Lyn successfully implemented travel reward programs, and leadership in loyalty marketing at SUPERVALU, where Lyn contributed to the design of a new enterprise loyalty program. Lyn's extensive history at Carlson Marketing includes significant achievements as a program manager for Visa's Merchant Premiums, showcasing strong skills in client relationship management, strategic planning, and program execution. Lyn holds a BA in Marketing from the University of Northern Iowa.