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Javier Ruiz Salvador is a seasoned Senior Product Manager currently shaping digital solutions for SEAT:CODE within the Volkswagen Group, and has held multiple senior roles in product management across various organizations. With extensive experience at Aplazame and Leadtech Group, Javier has consistently driven mobile-centric innovation and optimized product performance, significantly increasing conversion rates and reducing churn. In addition to product management, Javier serves as a Product Trainer and Mentor at The Hero Camp, focusing on equipping future product leaders. Academic credentials include a Computer Engineering degree from Universitat Autònoma de Barcelona, an MBA, and specialized training in Digital Product Management and Digital Marketing.