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Betsabé Fajardo Farías has been working in the digital marketing industry since 2015, when they joined Screen Media Group - Agencia Top en Marketing de Innovación Digital as a Director of Art and UI/UX Designer. Prior to this, they were a Professor at Centro Art Escuela de Diseño from 2014.

Betsabé Fajardo Farías attended Colegio San Luis from 2008 to 2011, where they earned a Bachiller in Ciencias. Betsabé then attended Centro Art Escuela de Diseño from 2011 to 2014, where they earned a Diseñador Gráfico in Diseño gráfico.