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Winston Leung is a seasoned professional in digital analytics with extensive experience in leading web analytics implementations. Currently a Senior Manager and Team Lead at Scotiabank since February 2019, Winston excels in managing analytics strategies. Previously, as an Adobe/Omniture Consultant at Bell Canada, Winston was instrumental in defining reporting requirements and creating implementation guides for Adobe Analytics. At Holt Renfrew, Winston served as Manager of Digital & eCommerce Analytics, developing dashboards and insights to enhance eCommerce performance. Prior roles include Senior Digital Analyst at TELUS and eIntelligence Manager at Sears Canada, where Winston was responsible for comprehensive web analytics across multiple platforms. Winston holds a Bachelor of Commerce degree in Accounting and Finance from the University of Toronto.