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Ariana Silvestro is the Co-Founder & CEO of Scent Lab, which focuses on creating personalized scents using data and technology. Prior to this role, Ariana was part of the founding team and a partner at dntl bar, a dental experience company. Ariana also held various strategic and marketing roles at companies such as Bottomless Closet, ANN INC, CITYMD, and Bath & Body Works.