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Laia Prunera Casadó has over 10 years of experience in marketing and brand management. Their recent role as Marketing Director at santalucía seguros involved overseeing brand strategy, communication, social media, consumer promotions, and sales campaigns. Prior to that, they served as Head of Marketing at Samsung Electronics, where they led marketing efforts for Spain and Portugal. Laia also held positions at FAMOSA, Deoleo, Danone, and Puig, where they managed global brand strategies and P&L. Laia Prunera Casadó has a track record of achieving market leadership and driving growth for various brands.

Laia Prunera Casadó completed the DIBEX - Digital Business Executive Program at ISDI from 2018 to 2019. Prior to that, they pursued a Lic & MBA degree in Marketing & Operations at Esade from 1999 to 2004.