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Nuria Tomas Franquesa is an experienced professional currently serving as CRM Manager at Samsung Electronics Air Conditioner Europe since January 2023. Prior roles include Manager of Consumer Engagement - Acquisition and Manager of Digital Operations - Acquisition at adidas from February 2021 to January 2023, as well as Marketing Supervisor for SUUNTO in Spain and Portugal at Amer Sports Corporation in early 2020. Nuria's career also includes a marketing and operations internship at Beat81, and various legal roles within law firms, including as a Commercial, Litigation, and Intellectual Property Lawyer at Ecija Law & Technology. Education includes an MBA from Esade, a double master's in Legal Practice and International Business Law from Esade, an exchange programme in Law from University College Dublin, and a Bachelor of Laws from Universitat Pompeu Fabra. Additionally, Nuria has a background in athletics, having competed with the Catalan Winter Sports Federation and the Mountaineering Ski Technification Center of Catalunya.