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Kirsten Burkard is a seasoned professional with extensive experience in creative marketing, event planning, and fitness instruction. Currently serving as a Senior Creative at SALT XC since June 2022, Kirsten contributes to experiential marketing campaigns for major brands including ABI, adidas, and Lexus. In parallel, Kirsten has been a Group Fitness Instructor at GoodLife Fitness since May 2018, specializing in BODYATTACK classes. Additionally, Kirsten has held roles such as Professor of Client Presentations & Proposals for Events at Seneca Polytechnic, Event Coordinator at Cellar52, and Virtual Event Facilitator at Moniker. With a background that includes customer experience roles at Roots and administrative support at Manulife, Kirsten holds a Certificate of Event Management from Seneca Polytechnic and a Bachelor of Fine Arts in New Media Studies from Toronto Metropolitan University.