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Lucy Smith has extensive experience in customer relationship management and insights, currently serving as CRM and Insights Manager at Sally Salon Services since December 2017, where previous roles included Customer Database and Insights Manager and Customer Database and Insights Lead. Prior to this, Lucy held various positions at Brand View from December 2014 to December 2017, including Senior Product Specialist, Consultant, and Account Manager. Lucy also worked as Retail Client Service Lead at Symphony IRI Group from April 2012 to December 2014 and began a career as Registrations Executive at Captia from November 2011 to April 2012. Lucy holds a Bachelor of Arts (BA) in Politics and International Relations from the University of Kent, completed in 2011.