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Pedro Pablo Gonzalez del Riego is an accomplished marketing professional with extensive experience in various managerial roles across prominent companies. Currently serving as Gerente de Marketing Corporativo at Salfa since December 2018, Pedro Pablo oversees marketing strategies for diverse business lines. Prior experience includes leading trade marketing efforts at CCU as Gerente Trade Marketing and Gerente de ventas supermercados, and directing marketing for beverage brands at Cervecera CCU Chile Limitada. Additionally, Pedro Pablo held directorial responsibilities at Embotelladora Metropolitana S.A. and completed an MBT at the University of California, Berkeley. With a robust foundation in strategic marketing, team leadership, and sales management, Pedro Pablo has consistently driven growth and innovation in competitive markets.