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Alicia L. Criner is an accomplished marketing professional with extensive experience in the beauty and skincare industries. Currently serving as Vice President and Global Head of Digital and Media at Galderma, Alicia has also held leadership positions as Vice President for Global Digital for the Cetaphil and Differin brands. Prior to their tenure at Galderma, Alicia contributed to L'Oréal as Global Head of Digital and Retail Marketing for SkinCeuticals, and held various marketing roles including Director of Marketing and Ecommerce for Lancôme. Alicia's career includes a position as Product Marketing Manager at Amazon and founding The Champagne Beauty, where Alicia serves as Editor-In-Chief. Additionally, Alicia is an Advisory Board Member at Salesforce. Alicia earned a BBA in Marketing from Howard University.