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David Geren has extensive experience in marketing and strategic leadership, currently serving as President, EVP of Marketing Strategy, and Director of Strategy and Insights at SFW Agency since 2015. Prior to this role, David held the position of VP of Partnership and Regional Marketing at IMG College from 2013 to 2015. David's earlier experience includes serving as VP of Marketing at Lowe's Home Improvement from 2003 to 2012, where leadership was demonstrated over a team of over 30 members in creating multi-channel marketing strategies. Additional roles include Product Marketing Manager at CP Films, Media Supervisor at Mullen, and Media Planner at NW Ayer & Partners / The Media Edge. David earned a Bachelor of Communications degree with a focus on Advertising from the University of Tennessee, Knoxville, between 1992 and 1996.