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Arta Marzban is a UX Designer at SabaIdea since January 2022, specializing in redesigning digital platforms to enhance user experience and functionality. Previously, Arta worked as a User Experience Designer at Shatel, where the redesign of the company website and dashboard was a key focus. Prior experience includes a role as a UI/UX designer at Yekpay, the first international online payment platform in Iran, and as a Creative Content Provider at Digikala.com. Arta began the career in content production with TalentYab. Educational qualifications include dual Master's degrees in Human-Computer Interaction from Fachhochschule Salzburg and Paris Lodron Universität Salzburg, along with a Master's degree in Communication and Media Studies from the University of Tehran.