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Ahmed Kassak is currently serving as the Regional Director for Northern Europe at Ryte since August 2022, and concurrently holds the position of Founder and Partner at Invest In People AB since August 2019. Prior to these roles, Kassak was the Country Lead for Sweden and Finland at Siteimprove from August 2020 to September 2022, contributing to the company's mission of enhancing website management through insights. Kassak has also held significant positions including Head of Sales for SME at Nets Group from May 2018 to October 2019, Contact Centre Manager for Sweden and Norway at Chubb from August 2015 to May 2018, Account Manager and Team Leader at Telenor from September 2011 to July 2015, and Team Leader at Bredbandsexperten for a brief period in 2011.