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Sarah Cotton is a seasoned professional in customer success and account management, currently serving as the North America Customer Success Manager at Rosterfy since March 2024. With a strong focus on maximizing value for a diverse US account base, Sarah partners with non-profits, humanitarian organizations, sports federations, and governmental entities to enhance operations and streamline processes. Prior to Rosterfy, Sarah held the position of Prime Account Manager at VITAC, where expertise in accessibility services catered to the media industry's compliance needs. Additional roles include SMB Sales Executive at Netchex, Enterprise Business Development II at Cherwell Software, Account Executive at BombBomb, Financial Foundations Advocate at USAA, and Engineering Support/Retail Accounts at T-Mobile. Sarah holds an Associate of Science degree in Nursing Education from Intellitec Medical Institute and has further developed skills through education at the University of Colorado Colorado Springs.