Annika L. Hjelm possesses extensive experience in communications and public relations, currently serving as the Head of Messaging and Press Relations at Rolex S.A. in Geneva, Switzerland. Previously, Annika acted as the Chief Relations Officer for the Human Brain Project, and held the position of Communications Director for both CareFusion and Cardinal Health on an international scale. Furthermore, Annika served as Corporate Communications Director at Tetra Pak. Annika's educational background includes an Executive Certificate in Advocacy in International Affairs from the Graduate Institute, as well as additional studies at the Institut de Coaching (IDC), IMD Business School, and the University of Geneva.