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Chris Hoerenz serves as the Vice President of Strategy & Planning at Roku Inc., with a focus on consumer strategy and monetization. Prior to Roku, Chris held the position of Global Vice President of Growth Marketing at Disney Streaming Services, overseeing strategy and operations across multiple platforms. Previous roles include Chief Digital Officer and Chief Marketing Officer at Trans World Entertainment, and COO at WhoSay Inc. and Fox Mobile Group. Chris has a comprehensive background in marketing and digital transformation, demonstrated during tenure as Chief Marketing Officer at eMusic, where a significant increase in the subscriber base was achieved. Educational qualifications include an MBA in Marketing from New York University and a BA in Political Science & History from Binghamton University.