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Melea McRae is an accomplished marketing strategist and entrepreneur with extensive experience in leading marketing initiatives across various industries. As the Founder and CEO of Crux since August 2016 and Co-Founder & CEO of Crux-Xcelerate since February 2019, Melea focuses on developing implementable marketing strategies for small to mid-sized businesses and professional services firms. Additional roles include serving as an Associate Professor at Rockhurst University since August 2020, and holding senior positions at Trozzolo Communications Group, Greater Kansas City Chamber of Commerce, SKC, Staples Promotional Products, House of Lloyd, Sunbeam Corporation, and Tupperware. Melea's educational background includes an Executive MBA from Rockhurst University and a Bachelor’s degree in Marketing from Webster University.