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Michael Patten started their career as an Electronics Tester at Highpoint Distribution before transitioning to a role as Manager at GoGoDigital Ltd. Michael then worked as a Customer Service Advisor at Ageas UK. Moving into the digital marketing field, Michael held positions at Redweb as a Digital Marketing Strategist and later as a Paid Media Manager, and at Launch as a Data Strategist. Currently, at RocketMill, Michael serves as an Analytics Manager, focusing on improving conversions and ROAS through advanced tracking and data-led strategies. Throughout their career, Michael has demonstrated strong analytical skills and the ability to create innovative strategies to drive growth and maximize ROI.