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Dr. Markus Scheuermann is an experienced Senior Marketing Manager at Roche, focusing on digital transformation in healthcare, particularly in COVID-19 and infection management, since November 2008. Prior roles at Roche included Team Lead and Marketing Manager for new business strategies in infectious diseases and sequencing solutions, and Head of Cellular Analysis Global Marketing. Previous experience includes product management at BD for the German-speaking markets and Genzyme Virotech, specializing in leukemia and cancer diagnostics. Dr. Scheuermann holds a PhD in Molecular Genetics from DKFZ and has a diverse educational background, including a Mini MBA from Boston Business School, along with various degrees and courses related to marine biology, environmental analytics, and strategic communication.