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David Saenz currently serves as the Digital Campaigns Subchapter Lead for LATAM and Southern Europe at Roche, where responsibilities include team onboarding, resource management, and fostering capability development. Previously, David held the position of Marketing Operations Manager at VML MAP, overseeing digital marketing operations and stakeholder management. As Country Manager for Costa Rica at Capgemini, David was responsible for operations, recruitment, and budget management, while also serving as Head of Marketing for Rivet Logic and VariQ. Earlier roles include Operations Manager at Ogilvy and Senior Marketing Analyst at Experian, with a focus on cross-channel marketing analysis. David's career began with a Master Data Analyst role at Kimberly-Clark, and education includes a Bachelor's degree in Advertising from Universidad Latina de Costa Rica and training in Innovation Techniques with Visual Thinking from Universidad Creativa.