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JC

Jess Charbonneau

Director of Marketing at Righteous Gelato

Jess Charbonneau is the current Director of Marketing at Righteous Gelato. Jess has previously worked as a Senior Brand Manager at Mars, a Brand Manager at Diageo, and a Marketing Manager at The Hershey Company.

Jess has experience working with different types of brands and portfolios. At Mars, they were in charge of the Ben's Original North America brand. At Diageo, they managed the North American Whisky Portfolio. And at The Hershey Company, Jess was responsible for the Sweets and Refreshment Portfolio which included brands such as Twizzlers, Jolly Rancher, Allan, and Ice Breakers.

Jess is a high performance culture builder and is skilled in leading teams and managing direct reports. Jess excels in strategic planning, financial forecasting, and profit management. Jess also has experience activating and managing player sponsorships - they were in charge of Norman Powell's sponsorship with the Toronto Raptors during their time at The Hershey Company.

Jess Charbonneau is a graduate of the University of Toronto's Rotman School of Management, where they earned their Bachelor of Commerce with a specialization in finance and economics.

Customer Marketing - Not filled - Customer Marketing Manager, Camila Tan - Experience Specialist, and Brittany Back - Demand Champion report to Jess Charbonneau. They are on a team with Tracey Myers - VP of Sales North America, Shannon Neuman - EA to the CEO, and Not filled - GM. Jess Charbonneau reports to James Boettcher, Chief Empowerment Officer and CEO.


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