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Sam Waterson has been working in the professional world since 2001. Sam began their career at RHB Global as President, Executive Vice President and Creative Director, Corporate Ethnographer and Account Manager. In 2012, they moved to The Major Key as Executive Vice President. In 2016, Sam joined Eye4 Group, LLC as an Advisory Board Member. At RHB Global, Sam led goal-exceeding creative efforts and was familiar with trends in culture, entertainment and design. Theirwork earned him more than 50 awards and was featured in The Wall Street Journal, The Chronicle of Higher Education and on NPR. Sam also served as an Account Manager for Richard Harrison Bailey/The Agency, creating and implementing effective marketing plans and brand strategies for national clients.

Sam Waterson has a diverse educational background. Sam obtained a Diploma from Calistoga High School in 1997, followed by a Bachelor of Arts (B.A.) from Franklin College in 2001 in the field of Communication, Journalism, and Related Programs. In 2018, they earned a Certificate of Digital Marketing from Cornell University in the field of Marketing. Additionally, Sam Waterson obtained a Digital Marketing certification from eCornell in August 2018 and a Strategic Coach Team Tools One and Two certification.