Mike Rich has held several positions in marketing and product development in the past 13 years. In 2020, they were appointed as the Vice President of Marketing at RevolutionParts, where they are responsible for developing product, ecommerce growth, customer expansion, and acquisition strategies. From 2017-2020, Rich served as the Senior Director of Digital Marketing at SiteLock, managing strategic growth initiatives and increasing ROI on PPC campaigns by 200+%. Mike also worked as an independent marketing consultant from 2017-2020, developing and deploying digital marketing campaigns and optimizing AdWords accounts for several companies. In 2015, Rich founded Twisted Pies, a successful start-up gourmet pizza restaurant. From 2011-2015, they were the Director of Marketing and Product Development at Safety Services Company, managing a $1M budget and 8-member team and leading the creation and launch of 10 new products. From 2007-2011, Rich worked as a reporter at InMaricopa.com, generating stories and photos for a daily online news publication, a quarterly magazine, and a monthly newspaper.
Mike Rich obtained a Bachelor's degree in Journalism from the University of Arizona between 2006 and 2008. In 2017, they obtained a Google AdWords certification from Google.
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