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Xhavie Thugu currently serves as the Coordinador Estratégico de Marketing at Ecuabet and the Director de Innovación at ThuguBrand, a branding consultancy focused on brand development and management. With extensive experience in graphic design and art direction, Xhavie has held various roles, including Editor Gráfico at Revista Ekos and Datta Business Innovation, as well as Director de Arte for multiple publications such as Revista Estilo Pacificard and Revista All you need is Ecuador. In terms of education, Xhavie has a Master's in Dirección Estratégica de Marketing from Universidad Internacional de La Rioja and a degree in Comunicador Visual Empresarial from Universidad Tecnológica Israel, along with recent certification in Product Management and Innovation from Colectivo23.