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Joe Coletta is a seasoned product marketing professional with extensive experience in the technology and application security sectors. Currently serving as a Senior Product Marketing Manager at ReversingLabs, Joe previously held the position of Lead Product Marketing Manager at HackerOne, where a comprehensive overhaul of go-to-market messaging enhanced customer focus. Joe's career includes significant roles at Contrast Security, HCL Software, IBM, and Veracode, with expertise in driving product messaging, sales enablement, and customer success initiatives. Joe began the professional journey as a Business Development Representative at Unitrends and has a foundational background in marketing through a Bachelor of Science in Business Administration from Bryant University and an international marketing study abroad experience in Italy.