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Richard Demato

Advisor at Rethink Food

Richard is the GM & Head of Transformation at Simon Data, a customer data platform (CDP) and Gartner 2020 Cool Vendor that enables top brands such as Tripadvisor, ASOS, Venmo, Unilever, Betterment, Vivino, Blue Apron, BarkBox and Wyndham to unify all of their customer data, dynamically manage audiences, and deliver hyper-personalized customer experiences – within and across all channels.

Richard brings over 20 years of experience as an operator, entrepreneur, executive, consultant, and advisor for leading multinationals and disruptive startups. His focus is partnering with CxOs and senior leaders across the value chain to design and implement data-driven strategies, operating models and product/service innovations that transform what’s possible for a company, their customers, and the world. This includes leading complex global initiatives spanning strategy & planning, commercialization & growth, organizational design, change management, product development, strategic partnerships, and innovation pilots for companies such as Danone, SodaStream, Martin Brower/McDonald’s, Alpha Industries, Make Up For Ever, and Sony.

As GM & Head of Transformation at Simon Data, Richard helps leaders reimagine their customer data & marketing technology ecosystem to implement a seamless architecture that nurtures long-term, trusted customer relationships. Internally, he has transformed Simon Data’s GTM function, with a focus on developing strategic accounts, integrating marketing & sales, and partnering with Google’s Global Marketing VP to launch a private community for CxOs, advisors, and investors. Previously, he was the COO of GoodOps, a supply chain & sustainability consultancy that partners with high growth startups and global enterprises to architect, accelerate, and scale responsible operations. He was also the Co-Founder & Chief Strategy Officer of The Workshop, a leading global brand experience design agency, the CEO of COMMON, a creative accelerator for social enterprises and projects where he partnered with AdWeek’s Creative Director of the Decade, a founding partner at UFUSE Visionary Strategy Management, a global consulting firm whose clients included top creators in Film & TV, and the Motion Picture Literary Department Coordinator and agent trainee at Endeavor, where he worked for the legendary Ariel Emanuel.

Fascinated by the compounding power of community and collaboration, Richard has built a vast global network of executives, investors, and entrepreneurs at the vanguard of today’s most disruptive industries. He thoughtfully taps this network to foster meaningful relationships, thought leadership opportunities, and actionable solutions that enable leaders to accelerate their own careers and business growth.

Richard is an Advisor to Rethink Food VC and has been a speaker and facilitator at Summit Series, Retail Ascendant, Nexus Global Summit, PTTOW, WORLDZ, the National Innovation Summit for Arts + Culture, Tony Hsieh’s Downtown Project, and The New York Supply Chain Meetup. His work and insights have been featured in Fast Company, Forbes, MarTech Today, and GOOD Magazine.

In 2014, Richard was selected as one of GOOD Magazine’s GOOD 100, which honors 100 “global citizens and creative changemakers who are moving the world forward.”

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