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Asaf is the Founder and Chief Executive Officer of Minute Media, parent company of 90min, 12up and DBLTAP. Founded in late 2011, Minute Media has grown to be one of the world’s fastest-growing sports media platforms with over 85MM monthly unique users worldwide and has expanded the brand throughout Europe, North America, South America and Asia. Asaf is involved in all aspects of Minute Media’s growth and operations, from product development to marketing and content.