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Liz Carmo has extensive experience in niche media marketing, particularly focused on the military market. Liz started their career at Solo Press where they worked on marketing and design projects. Liz then moved on to Alloy Media + Marketing as an Account Executive, specializing in youth, college, military, and multicultural markets. Liz joined Refuel Agency, formerly alloy media + marketing, as a Senior Account Executive, handling international media and general market advertising. Liz later transitioned to become a Military Media Specialist at Refuel Agency, responsible for connecting brands with the military market through research, strategy development, media planning, and buying. Liz eventually became the VP and later the SVP of the Military Market at Refuel Agency, playing a crucial role in establishing the agency in the military marketing space and building strong relationships with military partners globally.

Liz Carmo obtained a Bachelor of Science degree in Business Marketing from an undisclosed institution, completing their education between the years 2002 and 2006.