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Alicia Perez serves as the Director of Enterprise Planning at Red Wing Shoe Co. since November 2023 and is the CEO, Founder, and Principal Consultant at Get Stille Done, LLC, focusing on strategic operations and high-performance teams. With extensive experience in IT service delivery and project management, Alicia held the position of Vice President of Global IT Service Delivery at Starkey Hearing Technologies from April 2018 to March 2023, where responsibilities included managing global IT service delivery and strategic program prioritization. Additional roles encompass Director of Global IT Delivery and Senior Manager of IT PMO at Harbinger Partners, along with leadership positions at Bluestem Brands, Inc. and Regis Corporation, which involved significant contributions to digital transformation and inventory control initiatives. Alicia holds a Bachelor of Business Administration from Universidad de Oviedo and participated in an exchange program in Business Administration at the University of Wisconsin-Eau Claire.