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Irem Ozge Gencturk currently serves as the Business Intelligence Marketing Team Lead at Red Bull since September 2019, with prior experience as a BI Professional. Between January 2018 and June 2019, Irem held the position of BI Analyst at BSH Home Appliances Group and worked as an SAP BI Consultant at Detaysoft from May 2014 to December 2017. Irem's academic background includes a Master of Science in Information Technology from Sabanci University and a Bachelor of Science in Mathematics and Computer Science from Ege University. Additionally, Irem completed studies at Anadolu University and graduated from Zonguldak Atatürk Anatolian High School.