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Nicholas Henderson has a diverse work experience. Nicholas is currently serving as the Co-Founder & President of Brand to Basket LLC, and as the Chief Strategy Officer & Partner of Alive. Before that, they were the Founder of Outside Insight, where they offered fractional marketing leadership and helped brands improve their marketing operations. Nicholas also worked as a CMO (fractional) for Kreatures of Habit and a Strategic Advisor for Adweak Studio, Growtoro, and Camel Culture. Additionally, Nicholas served as a Strategy Consultant for Reap Commerce and a Marketing Advisor for Digital Fight Club. Prior to these roles, they co-founded Goat Yoga Dallas in 2017. Overall, Nicholas has a strong background in marketing and strategy and has held various leadership positions throughout their career.

Nicholas Henderson attended The University of Texas at Dallas from 2000 to 2005, where they studied Economics/Finance. After completing their undergraduate degree, they obtained an Executive Certificate in Strategic Thinking for Competitive Advantage from Southern Methodist University. Additionally, they obtained certifications in Google AdWords Digital Advertising from Google in September 2017 and in Strategic Thinking for Competitive Advantage from SMU Cox School of Business.