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Melina Cruickshank

Chief Product & Audience Officer at REA Group

Melina started at REA Group in 2019. Her current portfolio includes the Consumer and Advertising Product divisions, the Audience, Brand and Marketing divisions and REA Group’s property data and analytics business PropTrack.

Melina has over 25 years of experience building, scaling, and leading diverse teams across a range of categories including e-commerce, media and advertising, transactional (SaaS) platforms and subscription marketplaces.

Melina joined REA Group from Domain, where she was Chief Marketing Officer. Prior to this, Melina held several senior product roles at Fairfax Media, including Group Director, Life Media leading the product, mobile, video and online business for several brands across the SMH, AFR, The Vine, Good Food and Traveller. Her experience in the UK includes working for e-commerce start up MoonPig (now FTSE listed) and Advertising agency View Communications (now Isobar).

Melina is a graduate of the Australian Institute of Company Directors. She holds a BA (Hons) from Monash University, a Grad Diploma from Birkbeck University of London and has completed an Executive Leadership Program with Oxford University. She is a member of Chief Executive Women, and has been recognised several times in Australia’s CMO50.

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