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Randy Fried is a seasoned sales professional with extensive experience in the ophthalmic and aesthetic industries. Currently serving as a Specialty Sales Representative at Rayner since March 2023, Randy focuses on marketing IOLs for cataract surgery, ophthalmic instrumentation, and Omidria. Prior roles include Regional Sales Manager at LENSAR, Inc., where Randy consulted with surgeons on femtosecond lasers, and National Product Specialist at Ellex, specializing in laser floater treatment. Earlier career highlights include Area Representative at Heidelberg Engineering, Area Director at TearScience, Director of National Sales at Lutronic, and Sales Manager at Cutera, consistently achieving high performance and driving strategic marketing initiatives. Randy holds a Bachelor of Science in Business from Penn State University and has additional education from Drexel University.