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Emma Smits has worked at three companies over their career. Emma started as a Marketing Analyst at Innate Agency in 2014 and worked there for a year. Emma then moved on to Kargo, where they held various positions from Account Manager to Associate Director, Client Services. Emma was at Kargo for four years until 2019, when they joined Raptive. Currently, they are the Sr. Director, Sales Innovation & Marketing at Raptive, and prior to that, they were the Sales Director, Midwest.

Emma Smits attended Northwestern University from 2010 to 2014 and earned a Bachelor of Science in Journalism with a focus on Journalism and Integrated Marketing Communications as well as English Literature. In 2012, Smits also spent a semester studying abroad as a student at the University of Sydney. No degree was obtained during that time.