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Kyle Wegner

Vp, Experience Strategy at RAPP

Kyle Wegner has a diverse work experience in the field of strategy and digital marketing. Currently, they hold the position of VP, Experience Strategy at RAPP, where they lead strategy across brands for Eli Lilly and manages a team involved in insight generation, audience planning, journey planning, and experience architecture. Prior to this, they served as the VP Strategic Planning Director at FCB Chicago, focusing on loyalty marketing, CRM, and digital activations. Before that, they worked as a Strategy Director at Leo Burnett and held roles at The Integer Group as Associate Director of Digital Strategy and Senior Manager of Digital Strategy. At Saatchi & Saatchi X, Kyle was a Senior Digital Strategist, involved in developing online strategies for P&G brands. Their early career was at BKV as an SEO & Emerging Media Manager, where they managed accounts for various clients.

Kyle Wegner attended California Polytechnic State University-San Luis Obispo from 2003 to 2007, where they obtained a Bachelor of Science degree in Business, with a major in Marketing and Economics.

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