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Dana Jordan is a seasoned marketing professional with extensive experience in digital marketing and search engine marketing, currently serving as Senior Manager of Search Engine Marketing at Randall Reilly since March 2015. Dana leads a team responsible for managing Talent SEM campaigns with an annual budget of $25-30 million, focusing on strategy development, A/B testing, and client communication. Previous roles include Advanced Strategy Manager, Digital Marketing SME, and Senior Account Strategist, with a strong emphasis on performance marketing and team empowerment. Dana's career also includes a role as Director of Marketing at Druid City Games and foundational experience at Fastenal and The University of Alabama, where significant accomplishments in officiating and training were achieved. Educational qualifications include a Bachelor's Degree in Marketing and Management from The University of Alabama.