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Michal Jaworski is an experienced professional in e-commerce and marketing, currently serving as the E-commerce, Marketing, and Omnichannel Director at Rainbow Tours S.A since December 2009. In this role, Michal oversees all e-commerce and marketing activities and coordinates various departments in omnichannel projects, managing a team of over 30 employees. Previous positions at Rainbow Tours include E-commerce & Omnichannel Strategy Director and E-commerce Director, where responsibilities involved managing substantial media budgets and developing e-commerce strategies. Prior to Rainbow Tours, Michal worked as an E-commerce Manager at FRU.PL and as an E-travel Specialist at TUI Poland. Michal holds a Master's degree in Management and Marketing from SGH Warsaw School of Economics and an MBA in Informatics in Finance and Management from Lodz University of Technology.