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Mivena Panteqi, MBA, currently serves as the Senior Enterprise Customer Strategy Manager at Quartile since May 2022. Previously, Mivena was a Research Fellow at Villanova University from September 2019 to May 2021, where co-authorship of a book chapter with Dr. Charles R occurred. Mivena's earlier experience includes roles as a Marketing and Business Development Associate at Think Outsourcing, LLC, contributing to significant web traffic improvements and contract increases, as well as a Marketing Intern at Wirecard, where extensive market analysis and targeted campaigns were conducted. Additional experience includes positions as a Marketing Assistant at Te Stela Resort and Student Assistant at Rowan University's International Center. Mivena holds an MBA from Villanova University and dual Bachelor of Science degrees in Business Administration with a focus on Marketing from Drexel University's LeBow College of Business and Rowan University.