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Atiwat (YAI) Thongyai is a seasoned professional with extensive experience in business development and sales management. Currently serving as the Business Development & Sales Manager at Quantum since April 2017, Atiwat oversees various activities related to end users, distributors, and solution integrators, focusing on marketing, sales opportunities, and customer relationship management. Prior experience includes a role as Section Manager at Bangkok Broadcasting & T.V. Co., Ltd., where strategic planning and budget proposals were key responsibilities, and as a Product Manager at Sony, where market entry strategies and marketing campaigns were successfully executed. Atiwat holds a Master of Business Administration in Marketing from Srinakharinwirot University and a Bachelor's degree in Computer and Information Sciences from Mahasarakham University.