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Susan W. Allen is the Founder and CEO of BrandImpact Consulting LLC, a role assumed in September 2023. In addition, Susan serves as a Director on the Board of Directors for QualiTech and is a Member of the Chief organization, both starting in December 2023. Previously, Susan held significant leadership positions, including Senior Vice President and CMO at Dessert Holdings (2018-2022), where responsibilities included overseeing brand growth strategy and leading a successful private equity sale to Bain Capital Private Equity. Other notable roles include Senior Director at Schwan's Consumer Brands, Director of Private Brands Marketing at SUPERVALU, Brand Director at Conagra Brands, Associate Brand Manager at General Mills, and Senior Financial Analyst at Kornferry International. Susan's professional foundation includes a Bachelor of Business Administration in Accounting from Howard University and an MBA in Marketing from UCLA Anderson School of Management.