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Aaron Yelton is an accomplished professional with extensive experience in ecommerce and marketplace management. Currently serving as the Director of Ecommerce at Q Mixers since January 2025, Yelton previously held key positions including Associate Director of Marketplace at Icon Commerce and Senior Manager of 3rd Party Marketplace at Mattress Firm, where responsibilities also included directing 3rd Party Marketplaces. Prior roles include leadership positions at Shoe Sensation, Inc. and CafePress Inc., where Yelton oversaw retail channels, licensing, and business development. Early career experience at ZOO Interactive Entertainment Ltd, Jack of All Games, and United Dairy Farmers Limited contributed to a strong foundation in account management and national sales. Yelton holds a B.S. in English from the University of Kentucky.