Fidelma Lynchehaun is an experienced professional in product development and project leadership, currently serving as NPD Project Leader for Health & Beauty at PZ Cussons since December 2015. Prior to this role, Fidelma held multiple positions at Wm Morrison Supermarkets Plc from May 2009 to November 2015, including Lead Product Development Manager for various categories such as Health & Beauty, Baby, Household, Pet, and Healthcare, as well as Product Development Manager for Health & Beauty and Household. Fidelma holds a degree in Retail Marketing with a 2:1 classification from The Manchester Metropolitan University.