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Luke Haidarovic has a background in marketing and sports management. With experience in various companies such as PUMA Group, ZAK, Prism Sport + Entertainment, and CSM Sport & Entertainment, Luke has held positions such as Lead Marketing Europe Teamsport and Global PR, Account Director, and Account & Communications Manager. Luke also has experience in PR and marketing roles at companies like Active International, Maxus, Uncouth Sports Marketing, and Propel Sports Marketing. Luke's education includes a Bachelor of Arts in Business Management (Marketing) from Baker University and a Bachelor of Science in Sports Management and Exercise Science with Honors from Cardiff Metropolitan University.