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Erika Arreaza is an experienced communications and marketing professional currently serving as a PR & Social Media Specialist at Psycho Bunny since 2020, where responsibilities include managing brand organic social media channels and developing annual social strategies. Prior to this role, Erika worked as an Internal Communications Specialist at ALDO Group, focusing on internal communication tools and corporate social media management. Erika's background also includes positions as a Social Media & Email Marketing Manager at Dealeaz Inc., a Marketing & Sales Coordinator at CiMa-Pak Corporation, and a Corporate Communications Coordinator at Merck. Erika began the career as a Corporate Communications Intern at Empresas Polar. Erika holds a Bachelor's Degree in Mass Communication/Media Studies from Universidad Monteávila, a Graduate Diploma in Applied Marketing from McGill University, and is currently pursuing a Certificate in Fashion Industry Essentials from Parsons School of Design.