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Yi Ping Fong is a marketing and communications professional with extensive experience in brand development and strategic communication. Currently serving as the Manager for Brand & Communications at Prudential Assurance Malaysia Berhad since February 2024, Yi Ping is focused on delivering compelling customer propositions and integrated go-to-market campaigns. Previous roles include Brand and Communications Lead at Alta, Assistant Manager for Branding & Communications at Generali Malaysia, and Senior Associate in Marketing & Communications at CIMB. Yi Ping has demonstrated expertise in rebranding initiatives, campaign management, and stakeholder engagement across various sectors, including insurance and banking. Academic credentials include a BSc in Management from the University of Warwick - Warwick Business School and an International Baccalaureate Diploma.