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Rufus Rankin, DBA, serves as the Director of Investment Strategy at ProShares since May 2024, bringing extensive experience in empirical research and index methodologies from previous roles, including Head of Empirical Index Research at Nasdaq and Director of Research at Sidepocket Incorporated. Rankin has a strong background in diverse investment disciplines, with a focus on equities, options, fixed income, FX, artificial intelligence, and cryptocurrencies, having produced significant research outputs, represented firms on international platforms, and taught investment research at Drexel University's LeBow College of Business. Rankin's educational credentials include a Doctor of Business Administration in Investment Finance from Grenoble Ecole de Management, alongside master's and bachelor's degrees from North Carolina State University.