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Umesh Soni is an experienced digital marketing professional with a strong background in performance marketing, SEO, and data analysis. Currently serving as Lead Performance Marketing and Digital Marketing Specialist at ProMobi Technologies since January 2022, Umesh excels in pay-per-click advertising, social media promotions, and conversion rate optimization. Prior to this role, Umesh held positions at Datasoft Technology Solutions as a Senior SEO Analyst and at Opal Infotech as a Senior SEO Executive, where responsibilities included on-page and off-page optimization, link building, and performing competitive analysis. Umesh began a career as a Junior SEO at SEO Outsourcing India, focusing on various off-page promotion strategies. Umesh holds a Bachelor of Engineering in Computer Science from Rajiv Gandhi Prodyogiki Vishwavidyalaya.