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Liron Vaks is an experienced professional in the fields of account management, social media strategy, and marketing communications. Currently serving as a Partner Alliance at Check Point Software Technologies, Ltd. since April 2019, Liron also holds the position of Senior Account Manager at ProgressPlay since 2015, where responsibilities include managing brand setups, optimizing client activities, and developing branding messages. Previous roles include Social Media Account Manager at Harel Moradi, where Liron produced content and analyzed campaign performance, and Marcom Project Manager at BSH Home Appliances Group, focusing on web content strategy and social media marketing. Liron began the career as a Brand Manager Associate at RHUS OVATA and holds a Bachelor's degree in Physical Therapy from the College of Judea and Samaria.